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New York Festivals 18 : annuals

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he organization responsible for producing nine world-renowned awards competitions, New York Festival’s mission is to showcase the world’s newest and most exciting ideas in advertising-the best of which are presented in this book. This perennially successful compilation contains full-color photographs of award-winning work from newspapers, magazines, billboards, web sites, and point of sale locations, including posters, packaging, photographs, and public service messages. Featured here are all the winners and finalists in the New York Festivals 2011 Design and Print Advertising Awards, the 2011 Global Awards for Healthcare Communications, and the 2011 Midas Awards for Financial Services Communications. New York Festivals 18 is a superb reference book, an inspirational educational tool, and an illuminating look at how the U.S. and other countries approach advertising. It’s a must-read for everyone in advertising, marketing, design, and corporate communications.

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Availability

SMAC-0802

659.10797471 NEW

Library SMA Avicenna Cinere

Available

Detail Information

Series Title

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Call Number

659.10797471 NEW

Publisher

New York : International Award Group., 2011

Collation

ix, 406 hlm. : ilus. ; 31 cm.

Language

English

ISBN/ISSN

9780062127273

Classification

659.10797471

Content Type

text

Media Type

-

Carrier Type

-

Edition

-

Subject(s)

NewBooks
Advertising--Pictorial works--Periodicals
Advertising--Awards--Periodicals

Specific Detail Info

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Statement of Responsibility

International Award Group

Other version/related

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