New Power: How its changing the 21st century and why you need to know

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New Power: How its changing the 21st century and why you need to know

Heimans, Jeremy - Nama Orang; Timms, Henry - Nama Orang;

Why do some leap ahead while others fall behind in today's chaotic, hyperconnected world? In New Power, Jeremy Heimans and Henry Timms confront the biggest stories of our age - the rise of megaplatforms like Facebook and Uber; the out-of-nowhere rise of Trump and Corbyn - and reveal what's really behind them: the rise of New Power. rnrnFor most of human history, the rules of power were clear. To get ahead or get things done, you mastered 'old power', which is closed, inaccessible, and leader-driven and jealously guarded. Today, however, we have seen the rise of 'New Power' made by the many rather than the few, open, participatory, peer-driven and fed by our world of ubiquitous connectivity. rnrnIt is this New Power that has fuelled the rise of platforms like Facebook and a new species of YouTube celebrities and peer-based services like Uber and Airbnb. It propelled the unlikely success of Barack Obama's 2008 campaign and is at the heart of the increased number political protests and upstart businesses overturning traditional industries. rnrnIn telling the story of New Power, Heimans and Timms provide the techniques for using New Power to successfully spread an idea, lead a movement, or build a career in the 21st century. Drawing on examples from business, politics, popular culture, and social justice as well as old power forces like LEGO and NASA that have figured out how to blend old and new power to supercharge their work, they explain the new world we live in. They also explore the dark side of the changes we are living through: the way ISIS has co-opted new power to monstrous ends and the rise of the alt-right's 'intensity machine'. rnrnIn a world that is being shaped by New Power, this book will show you how to shape your future.

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SMA01411 153.8 HEI n My Library (Rak Koleksi SMA (BI Corner)) Tersedia

Informasi Detail

Judul Seri: -
No. Panggil: 153.8 HEI n
Penerbit: New York : Penguin., 2018
Deskripsi Fisik: 325 hlm,; 23 cm
Bahasa: English
ISBN/ISSN: 9781509814190
Klasifikasi: 153.8
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Pernyataan Tanggungjawab: Jeremy Heimans & Henry Timms

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